Retail has been around for a pretty long time, and one thing we know is that there are lots of diverse methods when it comes to retail decoration and establishing the layout of the store. But, there are also some favorite design tactics that all traders can use that lead to increased sales for the business. A small shop usually specializes in a distinct type of merchandise, typically a specific style of apparel. They frequently sell different types of related goods, for instance, women's clothing, shoes, and purses. If you are planning to open a store, keep in mind that a well-designed store design and layout will boost your sales to a great extent. Here are some of the simple décor tips that you can refer to when it comes to designing the retail store.
Choose a theme for the retail store
You can start by focusing on the theme of the retail store. Remember that each boutique must have a theme to distinguish it from the plethora of other shops customers could pick to visit. In case you are selling swimwear, then the store should probably have a beach theme, but the style can differ. For instance, you can use rich dusk colors to create a luxurious, chic atmosphere, or light, bright blues yellows, and greens for an amusing atmosphere.
Paint an accent wall
Painting one wall in a bold color is a reasonably priced and effective way to not only spice up space but also to make it look bigger. A bold colored wall creates the delusion of moving back in the area. Adding colorfully printed wallpaper or fabric on one of your walls is another way to get the same effect, as well as adding noticeable textures and patterns to your store. All these can give a stunning look to space.
Include wall paneling to the interior of the store
You should pay special attention to the walls of the retail store as this will certainly draw the attention of the customers visiting the place. The decorative wall panels can be of various types which can be used inside the retail store. Wood is no doubt the most popular and the cheap wall paneling material present, but there are other varieties as well which can assist in enhancing the décor of the place as well. Usually, the wall panels are available in numerous different colors and styles, which means that you can use these colored wall panels to decorate the interior walls without having to fret about repainting over the wall or putting up wallpaper. This way, choosing the boards for your cafe is just a matter of finding the right look and feel, without having to make any more decisions in terms of decoration. Whether you are just trying to cover the interior of the apparel retail store with contemporary wall panels that will be tough to moisture, or are going for a more eye-catching finish, there is certain to be a wall paneling solution for all your necessities.
Setting the Right Atmosphere
In case your store is small in size, do not worry as you can take advantage by creating a friendly atmosphere. This can be done by choosing soft lighting, instead of the harsh fluorescent lighting usual of larger stores as this will help to create this atmosphere. Make sure that you use tactically located lighting to highlight products that are in your displays, and even illuminate them from underneath. You can also invest in wood flooring or a premium quality carpet as this will create a more attractive feel than simple linoleum floor. Just like the entrance of the store, the inside should comprise distinctive touches that add a particular flavor to the store. Also choose to add lavish textures such as satin, furniture with a bizarre style or furnishings that fit a precise period.
Displaying items on a range of levels maximizes space and is visually appealing to customers. Hanging shelve at different levels is the simplest way to achieve this effect. You can also mount drapes and other items from the ceiling to the floor as it can draw the eye up of the customers and create the sense of a larger space.
The Right Spacing
The apparel retail store must have a free-form layout, so customers roam around the racks of clothing or shop's boundary. Your objective is to encourage customers to enjoy searching through your merchandise, instead of making their search as efficient as possible. This means avoiding straight passageway ways that block other areas of the store from sight. Smaller, encircling racks together with displays around the store's border encourage continued searching. Use central points for example mannequin displays to create different sections of the store featuring specific kinds of products. This strategy will keep your store from looking messy. Change the screens once in a while to keep the store motivating for your customers and to show off seasonal items.
Focus on the checkout
Rather than an unappealing, impressive square counter facing the entrance, create a more hospitable checkout space in the apparel retail store design. Try putting the desk at an angle in the back corner so you can see the entrance without staring down customers as they barge in. Use a desk that fits your decor, for instance, a bamboo or wicker desk for a natural clothing shop. If your store has a counter, you can choose to suspend cloth panels around it to make it look softer.
Avoid a cluttered look
It is of extreme importance to avoid a cluttered look to space, and this can be done by using neutral colors, such as gray and ivory for furniture and larger items. You can further accent the space with smaller brightly colored items such as pillows and vases.